“Best of” Mentions and other Noteworthy Items
The B2B Buyer Zone ranked my blog #4 of the 12 best blogs for 2012.
My diannahuff.com site wins a Gold MarCom Award, November 2012.
B2B magazine lists my blog as part of their B2B Content Marketing Blog Roundup.
Jon VanZile, of BtoB magazine, features me in his article, “B2B Social: Stay Small, Stay Focused,” January 2011.
Jackie Jones, reporter for Response Magazine, interviews me for her article, “Consumer Electronics Market: Toying with Tablets,” December 2011.
I win two 2011 MarCom Creative Awards — A Gold for Writing / Web Copy: Royal Label Company, Inc., and a Gold for Writing/E-book: The Top 10 Marketing Writing Mistakes . . . and How to Avoid Them.
I author, in conjunction with the Content Marketing Institute, the Manufacturing / Processing Industry Report. This data filled report explains why manufacturing marketers have a disconnect. They’re using their Websites to drive brand awareness versus leads.
I edited the best-selling book, Inbound Marketing: Get Found Using Google, Social Media, and Blogs (Wiley, 2009), by the HubSpot founders Brian Halligan and Dharmesh Shah.
Forbes.com reporter Lisa LaMotta interviewed me for the article, Are Customer Testimonials Smart Marketing Tools? (May 27, 2008).
Blog and Article Mentions
Joey Bushnell interviews me for his Web Marketing Inner Circle blog — “How B2B companies can market themselves online,” December 18, 2012. (This is a great interview, by the way!)
Devin Downey, publisher of the RightIntel blog, features my content marketing template for communicating with distributors in his post, “10 Must-Have Templates for Content Marketers,” December 3, 2012.
My good friend, Lois Geller, features me in her Forbes.com column, “Networking Online,” November 8, 2012
“Is Your B2B Small Business Site Ready for the Mobile Tsunami?” a BrightTalk Webcast, June 2012.
My alma mater, CSU East Bay (formerly Hayward) features me on its blog, “CSUEB Grad Owns Successful Web Marketing Firm,” June 21, 2012.
Eric Wittlake featured me in his Digital Marketing blog, “B2B Mobile Marketing: 10 Things You Need to Know,” May 9, 2012.
My site is used as a case study in this Social Mouths post, “How to Display Social Media Buttons,” May 8, 2012
My blog post, “Is your B2B Website iPad Friendly?” is a featured BtoB magazine post of the week, December 7, 2011.
Derek Edmond, Search Engine Watch columnist, includes me in his round-up of 10 B2B marketing experts for his column, “10 Concepts Critical for Aligning SEO to B2B Marketing Strategy,” September 15, 2011.
Jill Whalen, publisher of the High Rankings Advisor, features my article, Help People Find Your Blog Content with Categories and Tags, July 13, 2011.
B2B Magazine features my blog post, “Make your B2B WordPress Website and Content Mobile Friendly,” in their Blog Roundup for the week of July 13, 2011.
Nick Stamoulis, of Brick Marketing, included my post about what my coffee grinder taught me about social media marketing in his weekly roundup for June 9, 2011.
Bob Cargill, publisher of the New Marketing Commentator blog, explains how my blog post about Cap’n Crunch and Facebook led to a sale in his post, How a Tweet Led to a Sale, April 18, 2011. (Bob rocks!)
Derek Edmond, a Contributor at Search Engine Watch, featured my crowdsourced blog post, “57 Things You Can Do Right Now to Improve Your Website,” in his blog post, 4 Content Strategies for B2B Corporate Blogging, April 1, 2011.
The Best Content Marketing Predictions for 2011 — Joe Pulizzi of Junta42 presents an e-book of the best content marketing predictions. Read why I think brands will need to pay more attention to Facebook, December 2010.
Lists are Dead. Long Live the Blog Tree — Marketing automation company Eloqua developed a blog tree that lists some of the important marketing blogs. My blog is featured on the “branding” branch, December 2010.
Content for People, Not Robots (Well, Mostly) — Catherine Weber’s write-up of my SEMNE presentation, September 2010.
My B2B MarCom Writer blog is a featured blog in RainToday’s list of Best of the Decade: Marketing & Sales Resources for 2000 – 2009.
The 12 B2B Blogs Every Business Should Read – A list compiled by Grasshopper, which features my blog, April 2010.
B2B Marketing Strategies for Small Companies: An Interview with Dianna Huff – B2B sales lead expert Mac McIntosh interviewed me for his B2B Sales Lead Insights blog about small businesses and online marketing, December 2009.
Does Your Website need a Facelift? Samuel Greengard of ChannelPro interviewed me for an article about what you need to know to stand out from the crowd of companies on the Web — and gain customers in the process, December 2009.
16 Must-Read B2B Marketing Strategy E-books — A list compiled by marketing automation company Marketo featuring my e-book, “Five B2B MarCom Strategies to Increase Sales Now,” December 2009.
Using LinkedIn to Gather Industry Intelligence – An article I wrote for the Savvy B2B Marketing Blog which was also reprinted in MarketingProf’s Get to the Point e-newsletter, August 2009.
Need Advice From Business Women? – A link from the WOMMA blog to my blog post, “25 Smart Women to Follow on Twitter” that went viral (very exciting!), July 2009.
In July 2009, the B2B MarCom Writer blog was featured on The 2009 Big List of B2B Marketing and Sales Blogs compiled by Proteus Software.
The B2B MarCom Writer blog hit the The Junta42 list for the first time in December 2009 at #37. The list highlights the best bloggers on the Web discussing content marketing.
Four Easy Steps to Successful SEO Copywriting – Bob Bly quotes me in an article for Target Marketing magazine, July 2009.
Stay Away From Plug and Play – MarketingProfs reprinted another of my blog posts for its Daily Fix e-newsletter, June 2009.
Getting Second-Tier Bloggers to Write About You – PR expert Vojtech Horna interviews me for his blog, May 2009.
Optimize Your Website and Watch Your Practice Grow – Dan Tynan of DrBicuspid.com interviewed Dr. Helaine Smith and me about Dr. Smith’s practice growth due to SEO, April 2009.
Why Content is (Still) King When It Comes to B2B Websites – An article I wrote for Jill Whalen’s High Rankings e-Newsletter, April 2009.
Personal Branding Through the Eyes of a B2B Marketer – Personal branding expert and author Dan Schwabel interviews me for his personal branding blog, November 2008
A thank you, from MarketingSherpa founder, Anne Holland, in her “so long” post (boy, do I miss Anne at the helm of this publication).
How to Stop Traffic – MarketingProfs reprints one of my MarCom Writer blog posts about analyzing Web analytics, October 2008.
Thought Leadership from Dianna Huff – Jon Miller of Marketo interviews me for the Marketo blog, September 2008.
Using an E-Newsletter to Nurture “Warm” Leads – An article I wrote for the Wealthy Freelancer blog, September 2008.
Set Up Your Own “Freelancer” Production System – An article I wrote for the Wealthy Freelancer blog, August 2008.
To Improve Your Landing Page, Let Readers Sample Content – In this White Paper Source article, author Keven Gault interviews me about how to optimize white paper landing pages, May 2008.
Help Searchers Find Your Whitepapers: Use the Right Keywords – An article I wrote for Michael Stelzner’s White Paper Source e-newsletter, November 2007.
Karen Gedney interviewed me for her ClickZ column,Archive Your E-Newsletters for SEO Success (August 22, 2007).
Missed B2B Email Opportunities – The late B2B email marketing expert Karen Gedney interviews me for her ClickZ Network column, June 27, 2007.
Five Tips for Ensuring Search Engines and People Find Your White Papers — An article I wrote for Michael Stelzner’s White Paper Source e-newsletter, May 2007
“How Microsoft Nurtured Sales Leads to Sell More $100,000 Software Accounts,” MarketingSherpa case study, April 3, 2002
Mentions in Books
David Meerman Scott featured my client, Dr. Helaine Smith and her e-book in his book, World Wide Rave, published by Wiley in 2009.
Steve Slaunwhite featured my Website and other work in his book, The Everything Guide to Writing Copy: From Ads and Press Releases to On-Air and Online Promos, published by Adams Media, 2007.
Tom Ahern acknowledged me in his book, How to Write Fundraising Materials that Raise More Money, published by Emerson & Church, 2007.
David Meerman Scott acknowledged me in his best-selling marketing book, The New Rules of Marketing and PR, published by Wylie, 2007
The master of copywriting Bob Bly featured my work in his book, Bly on Direct Marketing, published by Merit Direct Press, 2006.
Bob Bly featured my work in his book, Secrets of a Freelance Writer, Third Edition: How to Make $100,000 a Year or More, published by Owl Books, 2006.
Fundraising guru Tom Ahern acknowledged me in his book, Raising More Money With Newsletters Than You Ever Thought Possible, published by Emerson & Church, 2005.
David Meerman Scott acknowledged me in his book, Cashing In with Content, published by Information Today, 2005.
My article, “Give Credit Where Credit is Due, appeared in the anthology, Intellectual Property, Editor: Jennifer Peloso (H.W Wilson, 2003).
DH Communications was one of 100 featured businesses in the book, The Entrepreneurial Parent, by Sarah and Paul Edwards and Lisa M. Roberts published by Jeremy P. Tarcher/Putnam, 2002.
Contributing Editor / Contributing Author
Contributing Writer, Content Marketing Institute
June 2010 – present
Contributing Writer, Visual Thesaurus
February 2007 – February 2008
25,000 subscribers
Contributing Editor, MarketingSherpa
March 2005 – January 2007
237,000 subscribers
Authored 17 special reports and 4 case studies
I have also written for the following print and online publications (clips available):
PayPal’s Online Merchant Network, Search Engine News, RainToday, White Paper Source, Steve Slaunwhite’s For Copywriters Only, Ballyhoo Magazine, John Forde’s The Copywriters Roundtable, Mac McIntosh’s Sales Lead Report, WebPro News, The B-to-B Marketer, PRSA Tactics, and Interface Tech News.