In an effort to get companies to think about how people access their websites using mobile devices, Google has begun rolling out its new “mobile-friendly” label for its mobile search results.
Why small business owners must be more vigilant than ever when it comes to firms peddling SEO snake oil.
Create a visible and cohesive personal brand by ensuring your contact information and links are the same across social profiles.
Tips for finding the best web host for your small business website.
A post about the changes being wrought in the SEO industry. It’s all good.
Part II of a post on how to set up the Social Report — including goals and tracking conversions. Good stuff!
A guest post from Pauline Jakober on how B2B companies can track paid conversions on informational items such as white papers, demos, etc. Good stuff!
In Part One of this post, I cover the various Tabs within Analytics Social Report. I also discuss the SEO implications of what all this data means.
Microsites sound good for SEO as you get extra content into Google and create links to your main website. However, they offer a poor user experience.
Download a free webinar, Understanding the New SEO. and a report, How SEO Has Changed in the Last Five Years, to learn how the SEO landscape has changed.
Now that Not Provided is the top search phrase for many B2B companies, it’s time to wean yourself off keyword dependency and get back to marketing basics.
The common problems I run into with regard to Google Analytics — and how to fix them.
In 2009, Google stated in its Webmaster blog that it “doesn’t use the ‘keywords’ meta tag in our web search rankings.” It still doesn’t today.